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Distribution

A New Distribution Model Unfolding

09/28/2010
Industry News

With DVD sales down 30% from their peek and more and more people consumers wanting to skip the movie theater and watch any movie, whenever they want; studios are considering new premium video-on-demand services. What do you think, are movie theaters as know them doomed? Will we soon be able to access any movie, anytime, choosing your preferred method of viewing? Is this a good thing? More importantly, is it a good thing for independent filmmakers and those struggling to be seen in this overcrowded studio market? Share your thoughts!

Read more about this topic in a recent New York Times Article.

One thought on “A New Distribution Model Unfolding

  1. I think it is important to pay close attention to emerging forms of distribution, because everything is changing. This makes it an exciting time (and scary one) to be a young filmmaker. Now more than ever before, we have the opportunity to get our projects seen, but we have to monetize them to pay our bills. That said, I personally believe the war for the living room is already being won by on-demand services. Just look at the run away success of the iPad, that oversized iPhone.

    People still want access to great quality content, but they want it on their terms. As this younger generation grows older, they will want to watch “The Vampire Diaries” on The CW website, on their television, or portable device when it’s most convenient — not Thursday at 8/7c.

    While I believe that microbudgets will become increasingly important through this revolution, people still want to see big stars and big movies, the “Harry Potter” or “Pirates of the Caribbean” franchises. This will be the kind of films you see in a traditional brick-and-mortar theater, especially as True 3D (perhaps 4D) integration comes into play without wearing glasses.

    But your television shows or smaller films like “Up in the Air” or “The Kids Are Alright?” We’ll probably catch them elsewhere.

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