Vincent Laforet: The Photographer that is transforming the Future of Filmmaking.04/04/2012
- First to film with Canon 5D mkII, Reverie
- 3X winner @ 2010 Cannes Lions International Advertising Festival
- Pulitzer Prize winning photographer
- Member of Director’s Guild of America
- DP with Local 600
- Named one of most influential photographers by American Photo in 2005
- Spearheaded Canon “Beyond the Still”
- Consultant for: Apple, Canon, Manfrotto, Lexar, X-Rite, Zeiss
- Panelist @ Sundance 2012 on Adobe Panel: “How Technology is Influencing Storytelling & Film”
Written by Eric Schofhauser, NFFTY Intern
If you follow the photography or filmmaking worlds, chances are you have seen something incredible produced by Vincent Laforet; whether you knew it or not. Laforet may not be a household name just yet, but the amazing work by this Pulitzer Prize winning photographer and 3-time winner at the 2010 Cannes Lion International Advertising Festival, are making a powerful impact on the industry and the future of filmmaking. Vincent Laforet is at the forefront of applying new industry technologies to push the storytelling powers of film. He was the first to film with the revolutionary Canon 5D mkII on his film Reverie. He was one of the first to film with Canon’s first foray into the world of dedicated cinema cameras, bringing the jaw dropping image quality of Canon DSLRs to the big screen with the Canon C300 in his film Mobius. It is not just his technical prowess and eye for visuals that gets companies like Apple, Canon and Zeiss asking him to be their consultant on new products and advertising, it’s his incredible vision for the future of cinema and his incredible reservoir of inspirational ideas and experience in the industry.
Today is the time that is revolutionizing the filmmaking community, expanding it and democratizing it. It’s a time when technology has reached a point where one could, with a relatively modest investment, produce a film that rivals professional Hollywood pieces. The HDSLR revolution turned the industry on its head. Photographers, who are already experts in visual composition and storytelling through a single image, were let loose on the filmmaking world, and with distribution channels like YouTube and Vimeo, they were having a widespread impact. Vincent Laforet emerged as a spearhead in that revolution. Laforet’s success stems from his masterful balancing act between pushing the technology while keeping the film about the story and not the technology used to make it. At the Adobe Panel at Sundance Laforet he explains: “The modern filmmaker has to do a very interesting balancing act. You can’t be technology agnostic. You can’t resist technology and just say I’m going to do things the traditional way. And at the same time you can’t become too obsessed with technology so that it overtakes or overpowers the story…as a modern director…you have to be very well aware of what can be done with the technology that couldn’t be done before…but the danger is that you become so consumed with technology that you do things for technology’s sake and you lose sight of the story.” Filmmaking is all about creative decisive moments that drive the storytelling. Those decisive moments can become lost underneath all the layers technology, and Laforet wants to make sure that in the future young filmmakers know how to effectively use the technology to create and capture those precious moments.
Filmmaking is a democratic endeavor; it’s the most collaborative art form. It’s about community. Laforet understands this. “You share what you do. You don’t hide it; you don’t horde it. We share as much of the process as we do because people get really interested…and it becomes a community. It becomes the democratization of film and the tools that you use…instead of going begging to a Hollywood system, it’s whole new ways of thinking about breaking the model. Every independent filmmaker wants to break the model…we all want to find a way around the system to really break in.” Laforet broke on to the scene with large community support. He re-engages with the community on almost a daily basis, whether it’s through his blog, his Vimeo, or attending film festival panels and workshops. Although he is one of the largest voices of new technologies for the future of filmmaking, he is always encouraging the young filmmakers he engages with to keep sight on their story and its emotional journey. The emotional storytelling is where the power of film lies, not in the technology. The technology serves the story, and with its rapid expansion and democratization, it allows more young filmmakers to push their creativity and filmmaking to spectacular new levels. Vincent Laforet will be attending the Future of Film Expo at NFFTY this year; you won’t want to miss this amazing opportunity to learn from one of the best. Below you can find links to several of his film projects as well as his panel at the 2012 Sundance Film Festival.
Don’t miss Vincent’s keynote presentation at the NFFTY 2012 Future of Film Expo!
- Reverie: http://vimeo.com/7151244
- Canon ‘Beyond the Still:’ http://vimeo.com/19096657
- Adobe Panel: http://filmmakeriq.com/2012/02/adobe-panel-at-sundance-how-technology-is-influencing-storytelling-film/